Missouri Sports Betting Ballot Measure Approved By Voters
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Missouri citizens approved legal mobile and retail sports betting, permitting controlled books to take bets next year.
The sports betting wagering tally step passed by a slim majority early Wednesday early morning after more than 2.9 million votes were counted.
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Seven of the eight states bordering Missouri enable mobile or retail sportsbooks. That consists of Kansas and Illinois, which divided the Kansas City and St. Louis city locations with Missouri, respectively.
Missouri is the 39th state to approve legal sportsbooks and the 31st to green light statewide . It is the only state to authorize sports betting wagering this year.
" Missouri has a few of the very best sports betting fans in the world and they showed up huge for their preferred groups on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, said in a statement. "On behalf of all six of Missouri's expert sports betting franchises, we wish to thank the Missouri voters who made their voices heard by approving Amendment 2. This historical vote makes Missouri the 39th state to legalize sports betting and ensures we no longer lose valuable tax profits to our neighboring states. Most notably, the passage of Amendment 2 implies a new, dedicated, long-term funding stream for Missouri class."
Missouri sports betting wagering next actions
Voter approval suggests as much as 14 mobile sportsbooks might start accepting bets next year. It is unlikely all 14 offered licenses are used.
DraftKings and FanDuel financed almost every dollar of the "yes" campaign and will certainly use to take bets in the Show Me State. They will likely each pursue the 2 "untethered" licenses available without having to partner with a Missouri brick-and-mortar gambling establishment or sports betting team (and pay an accompanying cost).
Six licenses are readily available to each Missouri casino operator, respectively. Caesars, in spite of opposing the tally measure, will likely utilize its license to introduce the Caesars mobile sportsbook. Penn Entertainment, which handles ESPN Bet, and Bally's (Bally Bet) will also likely launch their particular books.
The other three operators are Boyd Gaming, Century Casino, and Affinity Interactive. It remains unclear if they will introduce mobile sportsbooks.
The remaining 6 licenses are scheduled for each of the major professional sports betting teams that play home games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting organizations were among the most popular advocates of the tally step.
Along with DraftKings, FanDuel and Caesars, Missouri bettors should anticipate other prominent national brands including BetMGM, bet365, BetRivers and Fanatics to look for market gain access to.
Launch likelihood tiers IF Missouri citizens authorize sports betting wagering:
Guarantees: FanDuel, DraftKings
Locks: BetMGM, Bally Bet
Most likely: Fanatics, bet365, ESPN BET
Are Already Reside In Illinois, So Yeah(?): BetRivers, Acid Rock, Circa
Opposed Referendum But Still Might: Caesars
Missouri's tally measure permits every Missouri casino to open retail sportsbooks on their particular residential or commercial properties. Most if not all 13 gambling establishments handled by the six casino operators are expected to open in-person sports betting choices such as sports betting kiosks and possibly dedicated, full-service sportsbooks.
The 6 sports betting teams can also open in-person sportsbooks within or nearby to their respective home playing venues. Missouri will join Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. among jurisdictions that enable in-stadium retail sportsbooks.
The language around the tally measure requires the first certified sportsbooks to start accepting wagers by Dec. 1, 2025. Operators will likely work with regulators to go live before kick-off of the fall 2025 football season, continually books' most financially rewarding time of the sports betting calendar.
Missouri sports betting background
The successful Missouri sports betting wagering campaign comes regardless of millions in funding opposing the step from among the state's largest gambling stakeholders.
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Caesars invested millions of dollars to beat the step. In many other states that tie online sports betting with a state's brick-and-mortar casinos, an operator is approved a minimum of one license per handled home.
Because circumstance in Missouri, Caesars would be afforded a minimum of three potential licenses, one for each casino it handles. Instead, Caesars only has one. In states with the license-per-property model, business can either open additional in-house books or, more commonly, subcontract the license to a competitor that pays an accompanying cost in exchange.
FanDuel and DraftKings, which have approximately two-thirds of U.S. nationwide sports betting wagering handle market share, could potentially have a leg up on their rivals by earning the set of untethered licenses. It stays to be seen which 2 books will earn these slots, but the language around the tally step would appear to prefer the two nationwide market leaders.
Polling earlier in the year revealed the "yes" vote with a minor lead. Support efforts were boosted by 10s of millions spent by DraftKings and FanDuel.
A series of tv and radio ads concentrated on the profits legal sportsbooks would create for Missouri public education. Opponents, funded largely by Caesars, argued the fans' ads were misleading and the tens of millions of predicted dollars raised would have a minimal impact in a state that already spends billions on education yearly.
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